Jim Jefferies Pours Cold Water on Praise for Nike and Other ‘Socially Aware’ Companies (Video)

Nike has been widely praised for its highly successful new ad campaign featuring Colin Kaepernick. But not by Jim Jefferies, who spent a few minutes explaining why he isn’t having it on Tuesday’s episode of his Comedy Central show.

Kaepernick is the face of Nike’s new “Just Do It” campaign, which hits on his kneeling during the National Anthem before NFL games as a means of protesting racial inequality and the shooting deaths of unarmed black people by police. He has not played in the NFL in two years and is currently suing the league, which he accuses of blacklisting him.

Also Read: Nike Unveils Powerful New Colin Kaepernick 'Just Do It' Ad for Campaign's 30th Anniversary

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