The Contemporary Wave Rider

Surfing, an undeniable contradiction. If there’s a sport that can say one thing and then hop on the back foot and do another – it’s surfing. A glaring truth that has become more and more evident revolves around surfing’s Achilles’ heel, the environment. This rings especially true when companies, event organisers and even surfing’s top athletes seemingly advocate their commitment to sustainability and the planet’s conservation, yet adopt questionable practices. But hey, point one finger and there’s three pointing right back at you. Over the last 100 odd years, humankind has changed the world in almost every facet, while the world in its perpetual motion has changed its inhabitants. In this time surfing broke free of its shackles and rolled the bones evolving over the years into something that has become unrecognisable to some. Long gone are the days of heavy wooden longboards and neverending trimming. New materials, designs, styles, and manufacturing practices have emerged with huge strides being taken from a performance point of view.  Now more than ever, surfers have a responsibility rested upon their shoulders. If social media is anything to go by, being a surfer today is in stark contrast to what it was like back in […]