Russian Cup launch gives gamers chance to qualify for FIFA eWorld Cup 2018
May 10 – Russia will have its own round of the EA Sports FIFA 18 Global Series with VY Esports having struck a deal to for the Russian Interactive Football Cup to become an official qualifying competition.
The partnership with Electronic Arts and as a sponsorship activation with Coca-Cola, VY Esports will create branded content around the Russian Cup that will include player stories, game highlights, and recap shows.
The first stage will consist of a series of online and offline qualifying events with eSports players signed to Russian professional football clubs invited to play in the first round.
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