Parimatch bet on Leicester City for another year
August 22 – Leicester City have announced a one-year extension of their partnership with Parimatch as part of a deal that will see the brand continue as the Foxes’ Official Betting Partner for the 2024/25 season.
The long-standing partnership with the Foxes has been subject to a series of extensions, originally becoming the club’s training wear sponsor in 2020.
The deal was extended and modified in 2023, into an agreement that saw Parimatch become the Foxes’ Official Betting Partner.
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