The Virtual Terrace • GAME ON: Huddersfield Giants vs Catalans Dragons 20:00:00

Spot on. It's lazy, and it cheapens the product. There is no attempt to engage new or lapsed fans. Even if they turn up for free, what are they then going to do to get them back as paying customers? You can't rely on a gripping game leaving them excited for more. What if it's a game like last night? It will all be a waste of time.

I'm not saying everything Hull do is right way to go. But in contrast, in a couple of weeks we are doing "Hull and Proud Week." I think this is the 3rd or 4th one now and it is hugely successful. Basically we play Salford at home on the Friday night, and Wigan at home the following Saturday afternoon. The Wigan match is being made into a family fun day with all kinds of entertainment and a junior rugby festival in the park pre match, they are also doing friend for a fiver for season ticket holders. Then every day in between the two matches there is some kind of event. Players going out to visit schools, a legends night, a pizza express challenge where the players basically take over the restaurant for the night, a fans and players quiz night and all other things in between. It's something for fans to really be excited about and involved in, and hopefully reach a bunch of new people aswell.

Anyway, what I am saying is you have to make the effort. Giving free entry for a game and backing it up with nothing won't achieve anything.