Badfish SUP: Badfish SUP Announces Partnership With Effort, Inc. for Southeastern Sales Representation 0 14 12 Dec 2019 17:04 Playak Badfish SUP, maker of stand up paddleboards and river surfing boards and based in Salida, CO, is excited to announce that it has entered into a partnership with Spencer Cooke and his multi-media and sales organization, Effort, Inc.