LEADING GLOBAL SPIRITS COMPANY SAZERAC COMPLETES ACQUISITION OF AWARD-WINNING, READY-TO-DRINK GIANT, BUZZBALLZ
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News provided bySazeracMay 01, 2024, 09:09 ETLOUISVILLE, Ky. and DALLAS, May 1, 2024 /PRNewswire/ -- Leading global spirits companySazerac today completed the previously announced transaction to acquire BuzzBallz LLC (dba Southern Champion), a rapidly growing beverage business with innovative brands including the company's namesake spherically shaped ready-to-drink, pre-mixed cocktails, BuzzBallz.Founder Merrilee Kick will remain with BuzzBallz to continue fostering the success of the business. Other terms of the deal will not be disclosed.Continue ReadingBuzzBallz joins Sazerac's robust, global spirits portfolio including Buffalo Trace Bourbon, Traveller Whiskey, Fireball Cinnamon Whisky, Southern Comfort, Wheatley Vodka, Meyers's Rum, White X Cognac, Paddy's Irish Whiskey, and many more. The BuzzBallz company also includes additional ready-to-drink beverages like: BIGGIES, Uptown Cocktails, Sip Sip Hooray, and Texas Craft, along with other brands.About SazeracWith over 400 years of h...