Tiffany Blue - Tiffany

EmailPrint Download PDFThe iconic robin’s-egg blue hue known around the world today as Tiffany Blue® has been synonymous with the luxury house since the iconic Tiffany Blue Box® debuted. The power of the instantly recognizable color—whether the Tiffany Blue Box® or on jewelry and Home & Accessories designs—cannot be overstated.While there is no definitive answer as to why Charles Lewis Tiffany chose this distinctive color, some theorize that it was because of the popularity of turquoise in 19th-century jewelry. Turquoise was a favorite of Victorian brides who gave their attendants a dove-shaped brooch of turquoise as a wedding day memento, which increased the color’s popularity.Tiffany Blue® was eventually adopted for all of Tiffany’s packaging and branding. True to the founder’s vision, the Tiffany Blue Box® is as much an icon of luxury and exclusivity as it was a century ago. As The New York Sun reported in 1906, “[Charles Lewis] Tiffany has one thing in stock that you cannot buy of...