Amazon will stream AVP beach volleyball tour next 3 summers

Amazon is going shopping for TV content, and it's putting some beach volleyball in its cart.

The internet retail giant has an agreement with the AVP tour to livestream almost every match from every tournament for the next three summers. The domestic beach circuit joins NFL Thursday night games and some men's tennis on Amazon Prime Video, which sends shows to TVs, phones, tablets, game consoles and other connected screens around the world.

"When Amazon has interest in anything you do, you pick up the phone," AVP managing partner Donald Sun told The Associated Press. "The fact that they've made the decision, it's definitely a positive for the AVP in terms of being on that train.