Atletico Mineiro sign online bookie H2Bet as shirt sponsor
January 16 – Belo Horizonte club Atletico Mineiro has partnered with H2Bet in a three-year deal.
The sponsorship is a landmark deal, worth 180 million Brazilian reais ($13.2 million), for the club.
“This is the biggest sponsorship in Atlético’s history, which helps us maintain a competitive team aiming for titles,” said Atletico director of football Victory Bagy. “With this partnership, H2bet places Atlético among the most valuable shirts in Brazilian football.”
The deal is a sign of the proliferation of betting sponsors in the Brazilian game.
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