Lazio land Polymarket sponsorship despite licence issue
April 21 – Serie A club Lazio has signed up Polymarket, the cryptocurrency-based prediction market firm, as front-of-shirt partner through 2028. It ends a two-year search that has dragged on since Binance walked away at the end of the 2022-23 season.
The deal is worth more than $22 million, with performance bonuses on top. It covers the remainder of this season, the next two campaigns, and carries an option for 2028-29. The logo made its debut on Saturday,
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