TV Ratings: Shaun White’s Gold Medal Win Drives Pyeongchang Olympics High
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Shaun White’s gold medal win in the men’s snowboarding halfpipe event of the 2018 Winter Olympics helped the Games set a new high in the Nielsen ratings. From 10 p.m-10:15 p.m., which included White’s win and pairs figure skating, NBC and NBC Sports coverage of the Pyeongchang Olympics delivered a 19.6 rating in metered market […]