Outdoor Industry Association: OIA’s journey on guiding Outdoor Brands to be more environmentally sustainable
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To make it easier for brands to guide, train and drive chemicals management improvement with their manufacturer partners, brands including Burton Snowboards, Columbia, MEC, REI, Patagonia, and Target collaborated with Outdoor Industry Association’s Sustainability Working Group to create a comprehensive and industry-aligned guide and training resource. Mitch Krauss, former sustainable production manager of Burton Snowboards, explains how it all started.