Flavor Flav to Sponsor USA Bobsled & Skeleton Teams at 2026 Winter Olympics, Will Travel to Italy for Games!

Flavor Flav is heading back to the Olympics in 2026!

The hip-hop legend previously made headlines when he sponsored the U.S. Water Polo Teams and was named their official hype man for the 2024 summer games. Now he’s getting ready to head to the winter games too.

Flav will be an official sponsor and hype man for the USA Bobsled/Skeleton teams on the road to the 2026 Winter Olympic Games in Milano Cortina, Italy.

Keep reading to find out more…

“The partnership is a blessing. It’s cooler than Cool Runnings. It’s Coolest Runnings,” Flav told JustJared.com in a statement.

Flav joined the teams at Utah Olympic Park this past weekend and participated in several bobsled rides and skeleton runs. He even surprised some of the athletes by taking them to a Maroon 5 concert on Saturday night in Salt Lake City.

Flav plans to be in Milano Cortina for the duration of the Olympics to support his team and teammates.

“We are thrilled to welcome Flavor Flav as an official sponsor and hype man for USA Bobsled/Skeleton,” said Aron McGiure, CEO of USABS. “It’s clear he has a genuine passion for sports and an authentic love for the USA team. Flavor Flav embodies the same grit, dedication, and pride that define our athletes, and we’re excited to have him bring that excitement to our team and fans across the country.”

Flav recently made an epic TV appearance as part of Public Enemy.