Open Graph Meta Tags: What SEO Pros Need to Know

What are Open Graph meta tags? How should they be implemented? And why are they important?Meta tags (standard, non-open graph meta tags) are HTML code snippets that tell search engines (like Google) what kind of information you want them to show in their search results.But, Open Graph meta tags are entirely different. These are meta tags that lay the groundwork for social networks to interpret your content in a meaningful way. In short, OG tags help you create a much more pleasing appearance for your posts on your social networks besides just sharing text.There are a few things that SEO pros need to know about best practices and things that are necessary for the successful implementation of Open Graph meta tags, so let’s dive in.What is Open Graph?Open Graph allows webmasters to add information about themselves and their sites to Facebook, Twitter, LinkedIn and other social media platforms. This helps people find relevant content quickly on those networks, and “beautifies” the display...