NJMP Names Iconic Timing Tower After New Sponsor: Bob’s Motorcycles

MILLVILLE, N.J. (April 18, 2025) – New Jersey Motorsports Park (NJMP) is thrilled to announce its new Timing Tower sponsor, Bob’s Motorcycles.

Since its inception, NJMP’s timing tower has been recognized as the icon of the renowned 2.25 Thunderbolt Raceway. This three-story tower is the center for race control, media announcements, and is often used as a prime viewing area for spectators who are excited to see racers cross the NJMP finish line. Now, that iconic structure is getting a new name to memorialize this new relationship with Bob’s Motorcycles.

“NJMP’s timing tower acts as the central hub, not only for major races, like MotoAmerica and AHRMA, but for Riders Club Track Days as well,” says NJMP spokesperson and sponsorship Director, Brianna Lund, “So, when Bob’s [Motorcycles] reached out to NJMP, it just made sense for us to merge this structure with a brand that recognizes the true value of this industry and sport.”

Bob’s Motorcycles, based in Jessup, Maryland, is dedicated to bringing the Mid-Atlantic motorsports community top-quality BMW and Ducati motorcycles for an exceptional riding experience. Serving riders across D.C., Maryland, Virginia, Pennsylvania, Delaware, and West Virginia, the dealership offers a wide selection of new and pre-owned motorcycles, along with premium motorcycle apparel, parts, and aftermarket accessories.

Ecomm, Communications, and Marketing Manager at Bob’s Motorcycles explains, “Bob’s is looking forward to a safe and thrilling riding season in partnership with New Jersey Motorsports Park! Every year, we collaborate with industry organizations that have a proven track record of supporting the riding community. We truly appreciate NJMP’s dedication to riders and are proud to support and give back to such a well-respected and professionally run organization in the industry.”

NJMP patrons and fans can see the Bob’s Motorcycles Timing Tower at NJMP throughout the 2025 season and televised during the MotoAmerica season final this September. Be sure to shop at Bob’s Motorcycles Tuesday – Saturday in Jessup, Maryland.