In the pitlane - Control Alt Delete

In the Covid -19 world sports sponsorship has taken a pounding with a 23% contraction in the European sponsorship market. New research from the European Sponsorship Association and Nielsen Sport found the total value of Europe’s sponsorship market shrunk from a record €30.69bn in 2019 to €23.63bn in 2020 – its lowest point since 2010......check out full post »