Georgia football continues to curb recruiting spending, per NCAA report
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Georgia football continues to slice its spending on recruiting, according to the school’s NCAA financial report for the 2025 fiscal year. Coach Kirby Smart’s program spent $2.975 million on recruiting from July 1, 2024 to June 30, 2025, a 27.2 percent decrease from a year earlier and 43.8 percent less than just two years earlier when the recruiting spending was a record $5.26 million. It comes with the ever-increasing influence of NIL in recruits picking schools and with revenue sharing with athletes starting last July 1. Recruiting expenses include such things as transportation, lodging...