All-Star events draw biggest audience in 24 years
(Photo credit: Jayne Kamin-Oncea-Imagn Images)
The NBA's All-Star festivities drew their largest viewing audience in nearly a quarter-century last weekend, the league announced Thursday.
The league said 46 million people in the United States watched All-Star weekend across the NBC platforms and ESPN, the most since 2011 and more than triple last season.
Capped off by Sunday's reformatted USA vs. World