WBSC unveils new branding, ‘Game Time!’ slogan in Olympic Capital, Lausanne
The World Baseball Softball Confederation (WBSC) today unveiled its brand new slogan – Game Time! – at a launch event at the Olympic Museum in Lausanne, Switzerland, with WBSC President Riccardo Fraccari also revealing the world governing body “already has a vision for 2024, 2028 and beyond,” with respect to earning baseball and softball a long-term place at the Olympic Games.