Hideki Matsuyama’s Masters win could lead to $600 million windfall
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Hideki Matsuyama’s historic victory Sunday at the Masters should lead to a lucrative endorsement windfall. One sports marketing expert estimated that Matsuyama’s win at Augusta – making him the first Japanese golfer to win a men’s golf major – could be worth up to $20 million per year over the next three decades. “Barring any...