Telemundo leverages Super Bowl to promote its World Cup TV coverage
Spanish-language broadcaster Telemundo Deportes will leverage the Super Bowl on Sunday to promote its coverage of the 2018 FIFA World Cup, which will be shown live and exclusively via Telemundo Deportes and Universo in the United States in Spanish. A 30-second version of the commercial is slated to run during NBC’s Super Bowl LII Pre-Game Show and Universo’s Spanish-language telecast of the Game. In addition, Cantor will join NBC’s Super Bowl LII Pre-Game Show as a special guest on Sunday, Feb. 4, starting at noon ET on NBC live from U.S. Bank Stadium in Minneapolis, Minn. He will lend his
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