Commercial breakdown and links related to the 2018 1000Bulbs.com 500

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 1:45 PM, and stopped at the waving of the checkered flag at 5:33 PM (all times are EDT). I did not keep records for the pre- and post-race coverage.

NBC was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race above the running order; as well as various driver statistics.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 1000Bulbs.com 500

Total number of commercials: 143

Total number of companies or entities advertised: 56

Number of traditional commercials (not split-screen): 105
Total number of companies or entities advertised: 54
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 38
Total number of companies or entities advertised: 25
Number of times NBC utilized ‘Side-by-Side’ commercials during this broadcast: 5

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 155

Total number of companies or entities advertised in brief promos or crawlers: 24 (companies: Monster Energy; 1000Bulbs.com ; Kroger Click List; Jimmy John’s; Sonic; Subway; Coca-Cola; Mountain Dew; Chevy, #IDriveFor ; Ford Performance; Toyota; Geico; Progressive; Credit One Bank; PNC; NHL on NBCSN; ‘Football Night in America’ on NBC; Sunday Night Football on NBC; ‘Manifest’ on NFL; ‘NASCAR Heat 3’ video game; ‘Post-Race Show’ & ‘Extended Post-Race Show’ on NBC & NBCSN #VictoryLap ; ‘NASCAR America’ on NBCSzN; NASCAR.com/Drive; NASCAR.com/Tickets; NASCAR.com/PlayoffsPromo ; upcoming Cup race)

 

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on NBC
KFC ‘Starting Grid’
NASCAR on NBC ‘Playoffs’
NASCAR on NBC ‘Advanced’
NASCAR on NBC ‘To the Rear’
NASCAR on NBC ‘Radio Communication’
Ford Performance ‘In-Car Cam’
Chevy ‘In-Car Cam’
Kroger Click List ‘In-Car Cam’
Coca-Cola ‘In-Car Cam’
Jimmy John’s ‘In-Car Cam’
NASCAR on NBC ‘Thanks Mikey!’ In-Car Cam
NASCAR on NBC ‘NBC Peacock Pitbox’
NASCAR on NBC ‘Race Breakdown’
Subway ‘Fresh Take’
NBCEEit’
NASCAR on NBC ‘Running Order’
NASCAR on NBC ‘Stage 1’
NASCAR on NBC ‘Intervals’
NASCAR on NBC ‘Top 3’
NASCAR on NBC ‘Driver Telemetry’
Kroger Click List ‘Race Off Pit Road’
NASCAR on NBC ‘Restart’
NASCAR on NBC ‘Leader’
NASCAR on NBC * __ Laps Led Today’
NASCAR on NBC ‘Pit Reporter’
NASCAR on NBC ‘Team Communication’
Outback ‘Curbside Takeaway’
NASCAR on NBC ‘Stage 1 & Stage 2 Points’
NASCAR on NBC ‘Currently’
NASCAR on NBC ‘Currently/Started/High/Low’
NASCAR on NBC ‘Race Control: Pit Road Closed w/2 Laps to Go’
NASCAR on NBC ‘Stage 1 Final Lap/Results/Winner’
NASCAR on NBC ‘Race Off Pit Road’
Geico ‘Restart Zone’
NASCAR on NBC ‘Jimmie Johnson & Chad Knaus: End of an Era’
NASCAR on NBC ‘Stage 2’
NASCAR on NBC ‘Manufacturer’
Chevy ‘On the Move’
John Deere ’3 Wide’
Toyota ‘Driver Update’
NASCAR on NBC ‘Biggest Movers’
NASCAR on NBC ‘NASCAR Non-Stop’
NASCAR on NBC ‘Ford Restrictor Plate Dominance’
NASCAR on NBC ‘Stage 2 Final Lap/Results/Winner’
NASCAR on NBC ‘Black Flag’
NASCAR on NBC ‘Final Stage’
Ram Trucks ‘Proven to Last’
NASCAR on NBC ‘Most Talladega Wins Among Active Drivers’
Toyota ‘Social Spotlight’
NASCAR on NBC ‘Last Pit Lap’
NASCAR on NBC ‘Playoff Points Standings’
NASCAR on NBC ‘Playoff Leaderboard’
NASCAR on NBC ‘Overtime’
NASCAR on NBC ‘Overtime Rules’
Credit One Bank ‘Overtime’
Credit One Bank ‘Final Lap’

Start time to record race/commercial periods: 1:45 PM
End time to record race/commercial periods: 5:33 PM

Total minutes of complete race broadcast: 228
Minutes of race broadcast: 185
Minutes of traditional commercials (not split-screen): 43
Minutes of ‘Side-by-Side’ commercials (split-screen): 15

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.