Commercial breakdown and links related to the 2018 Gander Outdoors 400

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 2:30 PM, and stopped at the waving of the checkered flag at 6:06 PM (all times are EDT). I did not keep records for the pre- and post-race coverage.

NBCSN was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race above the running order.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2018 Gander Outdoors 400

Total number of commercials: 139

Total number of companies or entities advertised: 70

Number of traditional commercials (not split-screen): 100
Total number of companies or entities advertised: 58
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 39
Total number of companies or entities advertised: 26
Number of times NBCSN utilized ‘Side-by-Side’ commercials during this broadcast: 5

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 77

Total number of companies or entities advertised in brief promos or crawlers: 19 (companies: Monster Energy; Gander Mountain; Kroger Click List; Applebee’s; Pizza Hut; MAX Iced Coffee ; Toyota; GoodYear; Geico; Progressive; Credit One Bank; ik9 ; Thursday Night Football; IndyCar on NBCSN; NBC Sports on Sirius XM channel 90; Post-Race Show on NBCSN; ‘NASCAR America’ on NBCSN; NASCAR.com/Shop; NASCAR.com/Tickets; NASCAR.com/Fantasy; upcoming race on NBCSN)

 

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on NBCSN
Gander Outdoors ‘Starting Grid’
NASCAR on NBCSN ‘To the Rear’
NASCAR on NBCSN ‘Radio Communication’
NASCAR on NBCSN ‘Race Breakdown’
NASCAR on NBCSN ‘Stage 1’
NASCAR on NBCSN ‘Biggest Movers’
NASCAR on NBCSN ‘Top 3’
NASCAR on NBCSN ‘Intervals’
NASCAR on NBCSN ‘Driver Telemetry’
NASCAR on NBCSN ‘Pit Reporter’
John Deere ’3 Wide’
NASCAR on NBCSN ‘Green Flag Pit Stops Delta’
NASCAR on NBCSN ‘ __ Laps Led Today’
NASCAR on NBCSN ‘Leader’
NASCAR on NBCSN ‘Battle for’
NASCAR on NBCSN ‘Radio’
NASCAR on NBCSN ‘MPH Comparison’
Toyota ‘Driver Update’
NASCAR on NBCSN ‘Laps Led this Season’
NASCAR on NBCSN ‘Stage 1 10 Laps to Go’
NASCAR on NBCSN ‘NBCEEit’
NASCAR on NBCSN ‘NASCAR Non-Stop’
NASCAR on NBCSN ‘Stage 1 Final Lap/Results/Winner’
NASCAR on NBCSN ‘Flashback’
Kroger Click List ‘Race Off Pit Road’
Geico ‘Restart Zone’
NASCAR on NBCSN ‘Stage 2’
NASCAR on NBCSN ‘Currently/Started/High/Low’
NASCAR on NBCSN ‘Currently’
NASCAR on NBCSN ‘Team Communication’
NASCAR on NBCSN ‘Race Off Pit Road’
NASCAR on NBCSN ‘Last Pit Lap’
NASCAR on NBCSN ‘Stage 2 10 to Go’
NASCAR on NBCSN ‘This Season’
NASCAR on NBCSN ‘Race Control: Pit Road Closed w/2 Laps to Go’
NASCAR on NBCSN ‘Stage 2 Final Lap/Results/Winner’
Toyota ‘Social Spotlight’
NASCAR on NBCSN ‘Final Stage’
Dodge Ram ‘Proven to Last’
Applebee’s ‘Through the Field’
NASCAR on NBCSN ‘Restart’
Gander Outdoors ‘Cam’
NASCAR on NBCSN ‘Current Race Order Wins this Season’
NASCAR on NBCSN ‘Playoff Standings’
NASCAR on NBCSN ‘Manufacturer’
NASCAR on NBCSN ‘Position’
NASCAR on NBCSN ‘JGR Running Order’
NASCAR on NBCSN ‘Playoff Points’
NASCAR on NBCSN ‘Playoff Points Standings’
NASCAR on NBCSN ‘Kevin Harvick – Active Winless Tracks’
NASCAR on NBCSN ‘Kyle Busch – Since Pocono Win Last July’
NASCAR on NBCSN ‘Red Flag’
NASCAR on NBCSN ‘Hometown/Spotter/Crew Chief’
NASCAR on NBCSN ‘Overtime’
NASCAR on NBCSN ‘Restart’
Credit One Bank ‘Overtime’
NASCAR on NBCSN ‘Final Lap’

Start time to record race/commercial periods: 2:30 PM
End time to record race/commercial periods: 6:06 PM

Total minutes of complete race broadcast: 216
Minutes of race broadcast: 177
Minutes of traditional commercials (not split-screen): 39
Minutes of ‘Side-by-Side’ commercials (split-screen): 13

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.